Senior Sales Manager


The Role

Position Summary


The incumbent will assist the Director of Sales & Marketing to increase corporate client base through consistent solicitations while establishing trust and rapport with clients to generate and boost revenues for the Hotel. ?He/She services new and existing accounts to ensure repeat business. This position requires excellent communication skills, both written and verbal.?


Primary Responsibilities


Business Development

  • Identify business trends and marketing opportunities that can improve the hotel’s performance.
  • Continuously solicit for new business that expands our client base using action plans focused on the market segment identified by the Director of Sales & Marketing.
  • Prospecting and growing an account list, handling incoming leads and closing sales.
  • Plan, execute and follow-up on sales trips as approved.
  • Work closely with other sales associates and calling in on important customers and establishing multiple.levels of contacts within the customer’s organisation.
  • Participate in the sales meetings? by sharing latest market trends and new business development opportunities and activities.
  • Practice professional account qualification on a consistent basis (i.e., measure budget needs, date flexibility, space requirement, competitive information etc).
  • Attend tradeshows, travel functions, major business functions or as required/directed by the Director of Sales.
  • Organizes familiarization of hotels and their facilities with clients and potential ones.
  • Responsible for an assigned sales target in accordance to Cluster segmentation -? Work closely with each salesperson and identify opportunities and ways to maximize and exceed personal and team revenue goals.


  • Support and assist in the development of the annual Business Plan, Hotel Budget and Marketing Plan as requested by the Director of Sales & Marketing.
  • Gain excellent knowledge of the hotel facilities and services in the Hotel and apply that knowledge in selling against our competitors.
  • Create excellent client relationship through attention to detail; prompt follow up and empathy for customer perceptions and needs whilst maintaining professionalism.
  • Prepare periodic sales reports showing sales volume, potential sales, and areas of proposed client base expansion.
  • Take ownership of daily sales activities and maximize the productivity by following a system of weekly and monthly action plans.
  • Provide clear directions that simplifies the role of the support associates.
  • Demonstrate good working relationship with other departments maintaining effective communication and teamwork.
  • Actively assist the Credit Department in follow-up of overdue accounts.
  • Complete small administrative tasks on your own (i.e., photocopying, filing) where possible.
  • Possess a commitment to the quality of all departmental records (i.e., computerised mailing list) which impacts the workload of support associates.
  • Comprehend, digest and comply to hotel policies and procedure as described in the Associate Handbook and other documents.
  • Support and uphold the Hotel’s mission, vision and guiding principles.
  • Adhere to all established policies and procedures relating to administration of accounts and ultimate booking of business.
  • Other duties assigned by the Director of Sales & Marketing when required from time to time.

Talent Profile

  • Minimum 5 years progressive experience in a proactive sales role in an established luxury hotels with large meeting spaces
  • Driven, self motivated individual with excellent interpersonal, oral and written communication skills
  • Good influencing skills and the ability to effectively deal with internal and external customers, some of which? will require high levels of patience, tact and diplomacy
  • An excellent team player who is able to work under pressure and meeting tight deadlines.
  • Possess high level of integrity and respect for others

How to Apply

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